Cookies Policy | UnfoldCRO

This Cookies Policy explains how UnfoldCRO (“we”, “us”, “our”) uses cookies and similar tracking technologies on our website unfoldcro.com. By continuing to use our site, you agree to the use of cookies as described in this policy, subject to your consent preferences where required by law. This policy should be read together with our Privacy Policy and Terms & Conditions.

1. What Are Cookies?

Cookies are small text files placed on your device (computer, tablet, or mobile phone) by websites you visit. They are widely used to make websites work efficiently, remember your preferences, and provide information to site owners. Cookies may be “session” cookies (deleted when you close your browser) or “persistent” cookies (remain on your device for a set period or until you delete them). Similar technologies include pixels, web beacons, local storage, tags, and scripts.

2. How We Use Cookies

We use cookies and similar technologies to:

Operate and secure our website— ensuring pages load correctly, protecting against malicious activity, and maintaining session integrity.
Remember your preferences— such as cookie consent choices, theme settings, or language preferences, so you don't have to re-enter them on each visit.
Understand usage and performance— collecting anonymous or pseudonymous analytics data to learn how visitors interact with our site, which pages are most popular, and where we can improve the user experience.
Support marketing and measurement— with your consent, using cookies from advertising platforms to measure the effectiveness of our campaigns and deliver relevant content.

We do not use cookies to sell personal information.

3. Types of Cookies We Use

Essential Cookies: These cookies are strictly necessary for the website to function. They enable core features such as page navigation, secure areas, load balancing, and session management. You cannot opt out of essential cookies because the site cannot operate properly without them. These run without consent where permitted by law.

Functional Cookies: These cookies enable enhanced functionality and personalization, such as remembering your preferences (e.g., cookie consent state, UI settings, form data). If you disable these, some features may not work as intended.

Analytics Cookies: These cookies help us understand how visitors use our site by collecting and reporting information anonymously or pseudonymously. We may use services such as Google Analytics or similar tools. Analytics cookies are set only with your consent where required by law.

Advertising Cookies: These cookies may be set by our advertising partners to build a profile of your interests and show you relevant ads on other sites. They work by uniquely identifying your browser and device. We do not set advertising cookies without your explicit consent. If used in the future, they will only load after consent and will be disclosed in the cookie banner/manager.

4. Consent & Cookie Controls

Where required by applicable law (e.g., EU/EEA/UK ePrivacy regulations), we will request your consent before placing non-essential cookies on your device. You can manage your preferences at any time:

Cookie banner/consent tool: On your first visit, a cookie banner will allow you to Accept, Reject, or Manage non-essential cookie categories. You can revisit these preferences at any time via the Cookie Settings link in our website footer.
Withdrawing consent: You can withdraw your consent at any time by adjusting your cookie preferences or clearing cookies from your browser. Withdrawal does not affect the lawfulness of processing based on consent before withdrawal.
If you reject non-essential cookies, the site will still work, but some features may be limited.

5. Managing Cookies in Your Browser

Most web browsers allow you to control cookies through their settings. You can typically set your browser to:

Block all cookies or only third-party cookies.
Alert you before a cookie is placed.
Delete cookies that have already been set.

Please note that blocking or deleting cookies may affect the functionality of our website and your experience. If you block essential cookies, some pages may not function correctly. For instructions on managing cookies in popular browsers, refer to:

6. Analytics & Third Parties

We may use third-party analytics services (e.g., Google Analytics) that set their own cookies to help us analyze website traffic and usage patterns. These third parties process data in accordance with their own privacy policies. We configure analytics tools to anonymize IP addresses where possible and to limit data sharing. Analytics tools operate only after you consent (where legally required).

You can opt out of Google Analytics across all websites by installing the Google Analytics Opt-out Browser Add-on.

7. Data Retention via Cookies

The retention period for data collected through cookies varies depending on the type of cookie:

Session cookies: Deleted automatically when you close your browser.
Persistent cookies: Stored for a defined period (typically ranging from 30 days to 24 months) or until you manually delete them. No persistent cookie lasts longer than necessary to fulfil its purpose.
Analytics data: Aggregated analytics data derived from cookies is retained for up to 26 months, after which it is automatically purged or anonymized.

8. Region-Specific Notes

EU/EEA/UK: Under the General Data Protection Regulation (GDPR) and ePrivacy Directive, we obtain your explicit consent (opt-in) before setting non-essential cookies. You have the right to withdraw consent at any time. Personal data processed through cookies is handled in accordance with our Privacy Policy.

United States:Depending on your state of residence, you may have additional rights regarding the use of cookies and tracking technologies. California residents may exercise opt-out rights under the CCPA/CPRA. We honor applicable “Do Not Sell or Share” requirements for advertising cookies where relevant and respect Global Privacy Control (GPC) signals where required by law.

India: We comply with applicable Indian data protection and information technology laws and align with applicable consent standards. Where consent is required for the use of cookies, we will obtain it prior to setting non-essential cookies. Essential cookies may operate without consent to provide the service you request.

9. Forms, Consent & Agreement

When you interact with forms on our website (e.g., contact forms, discovery call bookings, newsletter sign-ups), please note the following:

You have read and agree to our Terms & Conditions, Privacy Policy, and this Cookies Policy when you submit any form on our website. Form submissions may set functional cookies to pre-fill fields on return visits and to prevent duplicate submissions.
Your submission constitutes a request for us to contact you about your inquiry. We may use cookies to track the source and journey that led you to a form, helping us measure the effectiveness of our content and campaigns (only with your consent for non-essential cookies).
Marketing communications, if any, require a separate, explicit opt-in. You can withdraw marketing consent at any time by contacting Info@unfoldcro.com.
If your region requires it, non-essential cookies will not load until you consentvia the cookie banner/manager — form submission does not override cookie choices. If you withdraw cookie consent, form functionality that depends on non-essential cookies (e.g., pre-fill, campaign attribution) may be affected, but you will still be able to submit forms.

Cookie consent and form/data consent are separate. Withdrawing cookie consent does not withdraw your consent to process data you actively submit through forms, and vice versa.

10. Changes to This Policy

We may update this Cookies Policy from time to time to reflect changes in technology, law, or our business practices. The revised policy will be posted on this page with an updated effective date. If we make material changes, we may also notify you via a cookie banner or site notification.

Questions about our use of cookies? Contact us at Info@unfoldcro.com.